Objectives of RT Mission

 

  • To Initiate community level tourism activities
  • To establish tourism linkage to community level activities
  • To encourage tourism trade and other stakeholders to practice RT principles
  • To facilitate RT Classification of tourism service providers 
  • To encourage tourism units and tourists to take up socially relevant activities
  • To encourage tourism units and tourists to practice environment-friendly practices
  • To build capacity of community at various levels to get benefits from tourism
  • To document field level activities, studies, researches etc.
  • To create good industry- community relations in tourism sector
  • To promote local employment and local procurement
  • To promote green principles in construction and architecture, green protocols in waste management, organic farming etc. in tourism destinations
  • To promote fair trade in tourism
  • To facilitate protection and augmentation of farming through tourism
  • To facilitate the empowerment of women and marginalised communities through tourism
  • To develop local entrepreneurships in tourism
  • To protect and promote art and culture through tourism
  • To facilitate training, research, product development and sustainable projects in the tourism sector
  • To explore NGO partnership for community-related aspects in the tourism sector
  • To organise Responsible Tourism Clubs at Colleges & Schools
  • To promote innovation in the economic, social and environmental aspects of tourism to enhance benefits for local community 
     

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Responsible Tourism Mission
Department of Tourism, Government of Kerala, Park View, Thiruvananthapuram, Kerala, India - 695 033   E-mail: rt@keralatourism.org
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